5 New Technologies for Improved eCommerce
Any business intending to adopt online retail or improve their existing strategies must consider using eCommerce order fulfillment companies to stay ahead of the pack. Businesses rapidly evolve to keep up with the ever-changing market landscape, especially with new trends in eCommerce that may change the trajectory of your business. Here are five critical technology trends eCommerce is currently facing.
More users own and use smartphones to make online purchases. If they aren’t immediately buying from their phone, they will research a product online before buying from a physical store. Either way, mobile commerce makes buying much faster on the customer’s end.
Mobile users and owners of virtual assistants like Amazon’s Alexa and Apple’s Siri are increasingly using voice search tools to purchase products and services online. Google reported that 20% of mobile device searches are voice searches. This new technology for improving eCommerce also involves speeding up the customer’s purchasing process.
Mobile Wallet and Apps
Customers value convenience when shopping. Optimizing a shop for mobile interfaces is already a given, but you will need to take this development further by integrating mobile wallets. Mobile wallet technology grants customers ease of use when shopping on your website and assures them that they are making secure payments for their purchases.
The eCommerce world highlights the option to customize products as one of the most critical developments in the industry. Businesses utilize this eCommerce technology to make customer purchase experiences more convenient and comfortable by creating unique options. Customers value personalized options. So, product customization empowers them by instantly showing them what they are most likely to purchase, saving them valuable time.
Chatbots and Artificial Intelligence
This eCommerce technology contributes to a customer’s personalized shopping experience. Chatbots simulate human conversation and help customers instantly identify solutions to their shopping problems. Artificial intelligence technology is available 24/7, so customers no longer have to wait for their turn to get assistance.
The new technology that is improving the eCommerce landscape revolves around a customer’s convenience and faster shopping experience. You will need to be ready to deliver your products as quickly as a customer confirms an order.
You can prepare by using an eCommerce warehousing and fulfillment company. East Coast Warehouse & Fulfillment runs warehouse services at a strategic location that can quickly fulfill your company’s orders. Visit our page to learn more about how outsourcing your warehouse operations will improve your eCommerce.